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Marketing

BASIC MARKETING: A Marketing Strategy...

Jr. Perreault, Joseph Cannon, E. Jerome McCarthy

From $115.44 Regular price $139.55

Product Development and Management Body...

Allan M. Anderson PhD

From $61.78 Regular price $76.16

Basic Flight Physiology

Richard Reinhart

From $68.69 Regular price $83.88

Global Marketing

Kate Gillespie, H. David Hennessey

From $105.81 Regular price $129.11

The Activation Imperative: How to...

William Rosen, Laurence Minsky

From $53.54 Regular price $68.16

Luxury Selling: Lessons from the...

Francis Srun

From $61.42 Regular price $75.01

Innovation Management and New Product...

Paul Trott

From $70.38 Regular price $88.75

Brand Media Strategy: Integrated Communications...

A. Young

From $44.29 Regular price $55.52

Handbook on Key Performance Indicators...

World Tourism Organization

From $23.23 Regular price $29.52

Applying Neuroscience to Business Practice...

From $173.70 Regular price $212.71

Applied Conjoint Analysis

Vithala R. Rao

$223.97 Regular price $270.24

Management of the Fuzzy Front...

From $135.97 Regular price $165.40

Leading Creative Teams: Management Career...

Eleazar Hernández

From $31.08 Regular price $40.37

Trade Marketing Focus

PA Basheer

From $25.50 Regular price $32.04

Digital Advertising

Andrew John McStay

From $58.51 Regular price $72.35

Sustainable Luxury Brands: Evidence from...

Cesare Amatulli, Matteo De Angelis, Michele Costabile, Gianluigi Guido

$155.09 Regular price $189.78

Wiley International Encyclopedia of Marketing...

From $480.00 Regular price $580.45

Market Entry in China: Case...

$86.91 Regular price $107.23

Vintage Marketing Differentiation: The Origins...

Robert L. Williams Jr., Helena A. Williams

$145.71 Regular price $176.02

Islamic Marketing: Understanding the Socio-Economic,...

?edomir Nestorovi?"

From $105.10 Regular price $128.37

Social Commerce: Marketing, Technology and...

Efraim Turban, Judy Strauss, Linda Lai

From $147.46 Regular price $179.58

Branding Masculinity: Tracing the Cultural...

Elizabeth C. Hirschman

From $19.99 Regular price $28.22

Measuring Electronic Word-of-Mouth Effectiveness: Developing...

Wolfgang Weitzl

$75.50 Regular price $92.07

Consumer Perception of Product Risks...

From $215.84 Regular price $260.79

Marketing and American Consumer Culture:...

Arthur Asa Berger

$74.46 Regular price $90.65

Trade Marketing Focus: Empower Key...

BSc. MA PA Basheer

$43.14 Regular price $55.66

Capital Market Integration in South...

Sourajit Aiyer

$37.07 Regular price $46.86

Strategic Marketing Cases in Emerging...

From $89.87 Regular price $109.87

Fashion Branding and Consumer Behaviors:...

From $125.60 Regular price $151.76

The Complexity Turn: Cultural, Management,...

From $159.63 Regular price $195.39

Craft Beverages and Tourism, Volume...

$147.97 Regular price $178.94

Handbook of Research on Intelligent...

$126.10 Regular price $153.69

Handbook of Research on Consumerism...

Ayantunji Gbadamosi

$194.38 Regular price $235.26

Advances in Advertising Research (Vol....

From $148.32 Regular price $180.78

Rethinking Place Branding: Comprehensive Brand...

From $173.39 Regular price $212.89

Vertical Cooperative Advertising in Supply...

Gerhard Aust

From $76.13 Regular price $94.24

Social Media Marketing in Tourism...

Roberta Minazzi

From $109.02 Regular price $132.11

Marketing for Cultural Organizations: New...

Bonita M. Kolb

From $81.68 Regular price $102.53