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Awakened Brand: Five Steps for Creating an Awakened Brand by Tapping into the Consciousness Revolution

Awakened Brand: Five Steps for Creating an Awakened Brand by Tapping into the Consciousness Revolution

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  • ISBN-13: 9781517775544
  • Publisher: CreateSpace Independent Publishing Platform
  • Release Date: Oct 01, 2015
  • Pages: 52 pages
  • Dimensions: 0.13 x 8.5 x 5.5 inches

Overview

Your brand’s value is based on more than just an eye-catching logo and whether your product beats the competition’s product. Today, a brand’s value is often defined by its self-awareness, true authenticity, and relevancy. If a brand isn’t in complete synergy with the consumers’ tastes, sensibilities, and desires, there is more to worry about than a logo. Consumers are looking for brands that will impact their lives in tangible, positive, and lasting ways.

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