In the spirit of What They Don't Teach You at Harvard Business School and Swim With the Sharks, Dodging Bullets, Shooting Back, takes the reader on to the corporate battlefield, at both the corporate and individual level. Although it may not always appear obvious, there is always someone taking a shot at your company, your job, and your entire career. The “shooters” as defined in the book all take on different characterizations depending on their targets and the task at hand. Dodging Bullets, Shooting Back helps the reader to identify corporate shooters, learn how to dodge bullets when being fired upon, describes how to shoot back, and ultimately explains how never to have to dodge a bullet. The book takes a sometimes lighthearted, sometimes serious approach to addressing some very critical and challenging issues in the workplace, and provides the reader with the necessary tools for taking on these challenges. The value proposition in this book advances the readers ability to save time, reduce risk, improve personal or corporate earnings and save money Dodging Bullets, Shooting Back – Value Proposition: Although they might not initially realize it the book has a significant value proposition which will result in at least four key benefits for those who fully comprehend its message. It will save time, as the book demonstrates how to navigate expediently through the various battles which arise in corporations and in business. Learning how to reduce risk is a key element of the book because an informed corporate warrior is at a far lower risk of confronting the shooters we describe versus an ill-informed or naïve individual. Once someone knows how to navigate their way through the corporate battlefield they will improve their personal earnings as their personal advancement becomes unencumbered by lesser battles in which they need not participate. In the event they find that they are in a battle, they will learn how to squeeze the maximum dollars from the situation. Lastly the will save money based on time saved and by knowing when and how to engage as well as with whom to engage. Dodging Bullets, Shooting Back – Takeaways: - There is always someone taking shots at you in the business world whether individually or corporately. The book addresses both the shooters and the targets and illustrates how each side is in the right at times. It also explains that sometimes it is necessary to have people taking shots and how to go about engaging those people. - The book identifies the characteristics of the various shooters, which makes the reader better prepared because they’re better informed, whether they are being shot at or seeking to introduce a shooter on behalf of their business. - Both the individual and the corporation are educated relative to the techniques for dodging bullets individually and corporately. - Knowing when to shoot back is critical information to have on the corporate battlefield and the book describes the various methods for doing that. More importantly the book addresses when and if one should shoot back, and who to aim at when they do.
Harry R. Rozakis, Paperback 1 edition, ISBN 10: 151880411X, ISBN 13: 9781518804113