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Leading Modern Service Process Improvement

Leading Modern Service Process Improvement

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  • ISBN-13: 9781478397748
  • Publisher: CreateSpace Independent Publishing Platform
  • Release Date: Dec 26, 2012
  • Pages: 118 pages
  • Dimensions: 0.27 x 8.5 x 5.5 inches


In today’s environment, it’s difficult to name many companies that can’t access their customer base with a couple of clicks. This modern, data-rich environment has created tremendous new opportunities to understand customer experience and generate sustainable loyalty.

This book introduces the Data-Directed method, which illustrates how to tap into this data. This sharp, step-by-step guide starts from a business audience’s perspective to show how commonly collected information can be transformed into long-term profitability drivers. By challenging how we perceive and measure value, the author highlights common pitfalls where classic business and process improvement methods tend to inadvertently hinder better long-term results. By offering a modern framework coupled with numerous success stories, this book demonstrates how positive change can be quick, scalable and desirable.

Insightful and succinct, the Data-Directed method shows how any organization can leverage data to deliver significant, risk-free change.

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