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Small Business Management: Entrepreneurship and Beyond

Small Business Management: Entrepreneurship and Beyond

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  • ISBN-13: 9781285866383
  • Publisher: Cengage Learning
  • Release Date: Jan 01, 2015
  • Edition: 6
  • Pages: 528 pages
  • Dimensions: 8.2 x 0.9 x 10.0 inches
  • Sales Rank: 95317

Overview

SMALL BUSINESS MANAGEMENT provides a balanced introduction to both entrepreneurship and small business management, with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues, including global opportunities, service, quality and technology, are highlighted throughout the text. The online Business Plan Guide and templates provide some of the most extensive information available on business planning.

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