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Storytelling in Organizations: From Theory to Empirical Research (New Middle Ages)

Storytelling in Organizations: From Theory to Empirical Research (New Middle Ages)

Regular price $123.60
  • ISBN-13: 9781349311651
  • Publisher: Palgrave Macmillan
  • Release Date: Jun 05, 2016
  • Edition: 1st ed. 2009
  • Pages: 210 pages
  • Dimensions: 0.52 x 8.5 x 5.51 inches

Overview

Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.

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