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Measuring the Value of Partnering: How to Use Metrics to Plan, Develop, and Implement Successful Alliances

Measuring the Value of Partnering: How to Use Metrics to Plan, Develop, and Implement Successful Alliances

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  • ISBN-13: 9781491730119
  • Publisher: iUniverse
  • Release Date: Apr 22, 2014
  • Pages: 298 pages
  • Dimensions: 0.68 x 9.25 x 7.5 inches

Overview

"Larraine Segil provided valuable, insightful, and solid ideas by presenting useful diagnostic methods, ideas, tools, and key points for successful alliance development, an essential tool in business survival" -Ron Khormaei, Ph.D., Section Manager Personal Printing, Hewlett Packard Company With the factors of accurately measuring an alliance - productivity, decision making, team performance, new customers, and damage control - obtaining a precise measurement can be a complex and overwhelming task. Knowing the specific measurement to use at what point in the life cycle of the alliance is critical. Measuring the Value of Partnering offers a system for measuring relationship contributions throughout the alliance, from creation to implementation to termination. Featuring case studies from interviews with key players at IBM, Hewlett-Packard, Starbucks, Staples, Hyundai, and other organizations, author Larraine Segil helps readers develop appropriate metrics and shows how - and when - to use these tools accurately, intelligently, and for maximum impact. Timeless and practical, this republication of Measuring the Value of Partnering provides a multitude of tools to help any alliance perform to maximum organizational advantage.

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