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The Trend Management Toolkit: A Practical Guide to the Future

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  • ISBN-13: 9781349475193
  • Publisher: Palgrave Macmillan
  • Release Date: Jan 15, 2016
  • Edition: 1st ed. 2014
  • Pages: 243 pages
  • Dimensions: 0.0 x 0.0 x 0.0 inches


In a fast moving world, businesses need to keep up with data analysis and pattern spotting to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting along with practical tools and approaches to help companies and organizations analyse market changes and determine the way ahead.

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